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Communicate more effectively about sexual harassment, abuse, and assault

Learn how to put research into action to reframe sexual harassment, abuse, and assault and communicate more effectively about prevention.

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Reusing the news

This resource, part of the Media relations toolkit, provides examples of ways to reuse positive news coverage and respond to negative news coverage.

Emily Bigger Tue, 10/02/2018 - 10:53
Planning media relations throughout the year

This resource, part of the Media relations toolkit, provides a brief calendar of holidays, anniversaries, and other observances that can be used as angles for talking about prevention.

Emily Bigger Tue, 10/02/2018 - 10:51
Contributing to news coverage

This resource, part of the Media relations toolkit, explains how to use editorial pages, opinion pieces, and letters to the editor to bring attention to issues related to sexual violence prevention. It also includes a sample letter to the editor.

Emily Bigger Tue, 10/02/2018 - 10:45
Crafting a media advisory to engage journalists

This resource, part of the Media relations toolkit, explains the difference between a media advisory and a press release, provides tips on distributing a media advisory, and includes a sample media advisory.

Emily Bigger Tue, 10/02/2018 - 10:40

Preparing for an interview

This resource, part of the Media relations toolkit, provides step-by-step instructions on how to prepare for and complete an interview with a member of the media.

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Introduction to the Media relations toolkit

This resource, part of the Media relations toolkit, makes the case for partnering with the media and provides additional resources for working with journalists.

Emily Bigger Tue, 10/02/2018 - 10:30

Media relations toolkit

This resource is comprised of tools to help build relationships with journalists and inform news coverage about sexual harassment, abuse, and assault. Tools include an Introduction, Prepa...

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Moving toward prevention: A guide for reframing sexual violence

This guide, a joint publication between Berkeley Media Studies Group and NSVRC, provides recommendations on how to frame sexual violence, develop effective messages about prevention, and ...

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